Story Spine Workshop: A Structured Approach to Marketing Your Artwork

Once you know your story, the next step is structure.

If you wish to attend this workshop - Pay Here

This workshop helps participants begin identifying the spine of their marketing story — the core elements that hold everything together & make communication easier, clearer, & more aligned. Through collaborative exercises, participants will draft a core narrative paragraph that connects directly to their marketing language & audience engagement. The focus is on clarity, confidence, & identifying the emotional thread that makes their work memorable.

Using a guided framework, artists work through the Who, What, When, Where, Why, & How of their artistic story:

1. Who (innate) - as an artist, as a business owner

2. What (profound) - what makes their art remarkable & memorable